Advertising Your Vacancy

How to Write a Rental Property Classified Ad

Okay, you’ve got 20 words or less to get your phone to ring without lying about your luxurious beachside estate and its marble foyer that is only $750 per month. The tricky part of classified advertising is to have the reader become excited about the property by painting a picture of its virtues through the […]

Advertising Your Vacancy

Newspapers and Real Estate Publications

Here is where you need to begin seriously exercising caution with your fistful of dollars, because advertising space in print media can get very expensive and often yields little or no response. Even among the nation’s top Times, Tribunes, Chronicles and Posts, you can spend hundreds of dollars for a single tiny ad, only to […]

Advertising Your Vacancy

Word-of-Mouth Referrals

How many times can you recall learning about a new restaurant, vacation destination or cool new product in the midst of a casual conversation with a friend, relative, colleague… or even a complete stranger? That’s called word-of-mouth advertising and you’ve undoubtedly experienced its success first hand on many occasions. The problem is: How do you […]